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Résumé

“The art of war is like water which flows clear of heights and fills the hollows”! So what else Master Sun Tzu? How can one translate your metaphorical phrasing into practical fruitful advice for Westerners? Though it was written 25 centuries ago, your master-piece is currently the most read and used world-wide by strategists whatever fields they belong to.

Its main guidelines recommend molding with circumstances and identifying the potential in any situation, cultivating change, avoiding conflicts as far as possible, and transforming opponents into unwitting allies! Why have so many contemporaries chosen it as their bedside book? How does such a classic from ancient rural and feudal China provide a successful answer to our modern personal and professional preoccupations?

To take up such a challenge and make understandable and applicable the precepts of Sun Tzu, the author develops and adapts one by one the 36 traditional Chinese stratagems and enriches them by resorting to the major Asian and Western thinkers of strategy. By telling stories and assuming a deliberate purpose of popularization, he provides keys to conceive creative strategies based on three major principles: efficiency, harmony and paradox.

Auteur

  • Pierre Fayard (auteur)

    Globe-trotter des relations entre cultures et stratégie, cet aïkidoka est professeur émérite à l’IAE de l’université de Poitiers et enseigne au Brésil. Ses travaux actuels portent sur l’art de la ruse et sur les conditions nouvelles de la stratégie. Pierre Fayard est responsable de recherche à Daylight Group à Paris La Défense.

Auteur(s) : Pierre Fayard

Caractéristiques

Editeur : VA Editions

Auteur(s) : Pierre Fayard

Publication : 13 mars 2019

Edition : 1ère édition

Intérieur : Noir & blanc

Support(s) : Livre numérique eBook [WEB + Mobi/Kindle + ePub]

Contenu(s) : WEB, Mobi/Kindle, ePub

Protection(s) : DRM (WEB), Marquage social (Mobi/Kindle), Marquage social (ePub)

Taille(s) : 1 octet (WEB), 1,17 Mo (Mobi/Kindle), 322 ko (ePub)

Langue(s) : Anglais

Code(s) CLIL : 3831, 3186, 3177

EAN13 Livre numérique eBook [WEB + Mobi/Kindle + ePub] : 9782360930173

EAN13 (papier) : 9782360930012

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