Ready to take your business to the next level? Find out everything you need to know about effective market research with this practical guide.

If you are considering setting up your own business, then market research should be the first thing on your mind. How else will you identify your market, your competition and your potential clients? This helpful guide will tell you all there is to know about the basics of market research, allowing you to move into the world of business as prepared as you can be!

In 50 minutes you will be able to:
•Identify your target clientele and set your pricing and positioning accordingly
•Understand how to carry out effective market research
•Learn the best type of format to use for market research and whether you should do it yourself or leave it to professionals

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