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Résumé

The must-read summary of Frederick Newell's book: "Loyalty.Com: Customer Relationship Management in the New Era of Internet Marketing".

This complete summary of the ideas from Frederick Newell's book "Loyalty.Com" shows how Customer Relationship Management is the process of making it easier and easier for customers to do business with you because you understand what they need better than anyone else. In his book, the author demonstrates some proven techniques for nurturing the company-customer relationship and how to find out what customers want and act accordingly. This summary will teach you how to adopt the correct techniques to take advantage of this strategy and the benefits that it could bring to your business.

Added-value of this summary:
• Save time
• Understand key concepts
• Expand your knowledge

To learn more, read "Loyalty.Com" and learn how to create great relationships in order to increase your company's profits.

Auteur

Auteur(s) : BusinessNews Publishing

Caractéristiques

Editeur : Must Read Summaries

Auteur(s) : BusinessNews Publishing

Publication : 29 septembre 2014

Intérieur : Noir & blanc

Support(s) : Livre numérique eBook [ePub]

Contenu(s) : ePub

Protection(s) : Marquage social (ePub)

Taille(s) : 1,34 Mo (ePub)

Langue(s) : Anglais

Code(s) CLIL : 3929

EAN13 Livre numérique eBook [ePub] : 9782511016022

EAN13 (papier) : 9782511045756

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