The book offers insights and strategies to help companies and managers generate and manage knowledge, enabling the successful implementation of innovations and digitalization projects. It outlines the customer and employee engagement activities necessary to transform information into actionable knowledge.
By addressing the pragmatic applicability of the innovation process for fostering a growth mindset and customer centricity, the book emphasizes that information becomes knowledge only when sorted and given context and made usable by the company.
Developed using case studies and interviews from the financial services, life sciences, and technology industries, the book introduces a pragmatic innovation process and knowledge generation framework. It presents seven practical guidelines to support managers in achieving their innovation goals.
Editeur : Éditions EMS
Publication : 11 juillet 2024
Edition : 1ère édition
Intérieur : Noir & blanc
Support(s) : Livre numérique eBook [ePub + Mobi/Kindle + WEB + PDF]
Contenu(s) : ePub, Mobi/Kindle, WEB, PDF
Protection(s) : Marquage social (ePub), Marquage social (Mobi/Kindle), DRM (WEB), Marquage social (PDF)
Taille(s) : 1,29 Mo (ePub), 3,37 Mo (Mobi/Kindle), 1 octet (WEB), 3,74 Mo (PDF)
Langue(s) : Anglais
Code(s) CLIL : 3186
EAN13 Livre numérique eBook [ePub + Mobi/Kindle + WEB + PDF] : 9782386301131
EAN13 (papier) : 9782386301124
Gilles Rouet, Stela Raytcheva, Sébastien Bailly
12,99 €
9,99 €
6,99 €
6,99 €
9,99 € 5,99 €