Résumé
Mexico is the largest Spanish-language market in the world, with over 120 million Spanish speakers. It also boasts a growing number of enthusiastic readers. Since 2006, the average number of books read each year by individuals in Mexico has more than doubled. With a growing readership and widespread government support for the local publishing industry, Mexico has emerged as a significant export market for Canadian publishers.This market guide includes information on:- The Mexican book market- Key market players- Formats and pricing- The role of digital publishing and its opportunities- Sales and distribution channels- Considerations when choosing a distributor- Print-on-demand- Selling rights to Mexican publishers- Marketing strategies
Auteur
Auteur(s) : René Lopez-Villamar, Javier Celaya
Caractéristiques
Editeur : Livres Canada Books
Auteur(s) : René Lopez-Villamar, Javier Celaya
Publication : 31 décembre 2015
Support(s) : Livre numérique eBook [PDF]
Protection(s) : Marquage social (PDF)
Taille(s) : 2,38 Mo (PDF)
EAN13 Livre numérique eBook [PDF] : 9781927784747