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Résumé

The must-read summary of Mary Modahl's book: "Now or Never: How Companies Must Change Today to Win the Battle for Internet Consumers".

This complete summary of the ideas from Mary Modahl's book "Now or Never" shows that the battle for internet consumers is still underway. It can still be won by either traditional companies or internet start-ups. However, in her book the author states that time is running out: traditional companies cannot ignore the internet for much longer and internet start-ups need to start generating profit soon. This summary presents three key objectives that companies should aim to achieve over the next five years if they want to win the battle and prosper.

Added-value of this summary:
• Save time
• Understand key concepts
• Expand your business knowledge

To learn more, read "Now or Never" and find out why it is so important for companies to gain prominence on the internet in order to survive in the future.

Auteur

Auteur(s) : BusinessNews Publishing

Caractéristiques

Editeur : Must Read Summaries

Auteur(s) : BusinessNews Publishing

Publication : 29 septembre 2014

Intérieur : Noir & blanc

Support(s) : Livre numérique eBook [ePub]

Contenu(s) : ePub

Protection(s) : Marquage social (ePub)

Taille(s) : 2,69 Mo (ePub)

Langue(s) : Anglais

Code(s) CLIL : 3204

EAN13 Livre numérique eBook [ePub] : 9782511016220

EAN13 (papier) : 9782511046531

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